It's called Black Box.
Technique used : Acryl on Carton boxes.
And the message ?
What first seems no more then boxes with well known brands printed on them, gets a twist when you focus a bit more.
All logo's have been subtily altered, changed, creating humoristic, sometimes cynical but always intelligent messages.
The boxes are conveniently empty... Aren't todays marketing hypes not all about the packaging and not about the content?
Go to Gert's Labfile
1 comment:
Well, well, well
This is indeed a compelling story & a great idea. The more I read & surf, the more I understand, the more I also see how difficult it is to manage & to steer the ship to the next harbour. It seems simple in the first place, but if you look deeper, it must be very difficult to have a nose for innovation & to create value and at the same time remain thrustfull towards the labmembers. Talking to Jan, I was convinced right away that this is not about money making but about chasing a dream & about making a better world. Terrific.
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